Winners

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s Largest Digital Dental Revolution Powered By AI

Wavemaker India

India

Best Use of Data

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

UPDATED : Best Use of Social Media

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

UPDATED : Best Use of Online

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

UPDATED : Best Use of Mobile

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

UPDATED : Best Local Execution of a Brand

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

The ROI Award

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

Best Use of Real-Time Marketing

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

Best Response Campaign

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

Best Local Brand Campaign

Shortlisted

Colgate India

Colgate Oral Health Movement: India’s First National Dental-Checkup Drive

Wavemaker India

India

Best Integrated Campaign

Shortlisted

Uber

Uber Backseat Arcade

Essencemediacom

Australia

UPDATED : Best Use of Mobile

Shortlisted

Uber

Uber Backseat Arcade

Essencemediacom

Australia

Best Communications Strategy

Shortlisted

Uber

Uber Backseat Arcade

Essencemediacom

Australia

Best Engagement Strategy

Shortlisted

Uber

Uber Backseat Arcade

Essencemediacom

Australia

Best Use of Gaming

Shortlisted

Uber

Uber Backseat Arcade

Essencemediacom

Australia

The Creative Media Award

Shortlisted

Amazon Prime Video

Turning Suspicion Into Strategy: How ‘The Traitors’ Built Weekly Hype Through Gaming

WPP OpenDoor

India

Best Use of Gaming

Shortlisted

Toyota Hilux Rangga

Toyota Hilux Rangga: The Pick-Up That Picks Up Business

dentsu Indonesia

Indonesia

UPDATED : Best Launch or Relaunch Campaign

Shortlisted

Tourism & Events NT

Tourism & Events NT – Love Letters to Alice

Atomic 212°

Australia

Best Distribution and Amplification of Content

Shortlisted

IKEA

The Swede As Road Trip

Mindshare

New Zealand

UPDATED : Best Use of Video

Shortlisted

IKEA

The Swede As Road Trip

Mindshare

New Zealand

Best Partnership

Shortlisted

IKEA

The Swede As Road Trip

Mindshare

New Zealand

UPDATED : Best Launch or Relaunch Campaign

Shortlisted

Canteen

The Sound of Solidarity: Canteen’s Bandanna Day Reignited on its 40th year

UM

Australia

Best Cause Campaign

Shortlisted

The Singleton

The Singleton 16YO: From Teacup to Tumbler

PHD

Taiwan

UPDATED : Best Local Execution of a Brand

Shortlisted

Amazon Prime Video

The Search for Srikant: Hiding a Comeback Campaign in Plain Sight

WPP OpenDoor

India

Best Integrated Campaign

Shortlisted

Dream Home Art Union

The Open Dream Home Series

Essencemediacom

Australia

Best Event or Experiential Campaign

Shortlisted

India Gate Basmati Rice

The Hungerware Collection – Plates that serve “Truth”

WPP Media

India

Best Cause Campaign

Shortlisted

Tourism New Zealand

Come Play for Real in New Zealand

Mindshare

Australia

Best Partnership

Shortlisted

Cream Silk

Cream Silk Queens

pubU

Philippines

Best Integrated Campaign

Shortlisted

McDonald's

The Fries Crossroads: Turning Bukit Bintang into a Live, Shared Experience

OMD

Malaysia

Best Event or Experiential Campaign

Shortlisted

Ufone

Data Bohhaaat Hai x Babar’s Phone Lost

Ufone

Pakistan

Best Integrated Campaign

Shortlisted

Kellogg's Pringles

The Ducklips Effect: How Pringles Turned a Snack into a Social Behaviour

Mindshare

India

UPDATED : Best Viral Campaign

Shortlisted

DBS

DBS KTA

OLROUND - ORCA ALVA Digital Indonesia

Indonesia

Best Use of Data

Shortlisted

Kellogg's Pringles

The Ducklips Effect: How Pringles Turned a Snack into a Social Behaviour

Mindshare

India

UPDATED : Best Use of Social Media

Shortlisted

Kellogg's Pringles

The Ducklips Effect: How Pringles Turned a Snack into a Social Behaviour

Mindshare

India

UPDATED : Best Campaign for a Specific Audience

Shortlisted

Kellogg's Pringles

The Ducklips Effect: How Pringles Turned a Snack into a Social Behaviour

Mindshare

India

Best Communications Strategy

Shortlisted

true

The Dream Carrier

Initiative

Thailand

UPDATED : Best Viral Campaign

Shortlisted

true

The Dream Carrier

Initiative

Thailand

The Best Use of Sport

Shortlisted

KFC NZ

The Colonel’s Hacks

PHD Aotearoa

New Zealand

Best Integrated Campaign

Shortlisted

KFC NZ

The Colonel’s Hacks

PHD Aotearoa

New Zealand

Best Communications Strategy

Shortlisted

Hayleys Solar

Teaching the Language of the Sun: How Hayleys Solar Turned Children’s Day into a Story of Sustainability

Hayleys Fentons Limited

Sri Lanka

UPDATED : Best Campaign for a Specific Audience

Shortlisted

Brooke Bond Taj Mahal

Taj Mahal Chai Bansuri – A Tea Kettle Plays A Symphony To Solitude

Mindshare WPP Media

India

UPDATED : Best Use of Audio

Shortlisted

Brooke Bond Taj Mahal

Taj Mahal Chai Bansuri – A Tea Kettle Plays A Symphony To Solitude

Mindshare WPP Media

India

The Creative Media Award

Shortlisted

Brooke Bond Taj Mahal

Taj Mahal Chai Bansuri – A Tea Kettle Plays A Symphony To Solitude

Mindshare WPP Media

India

Best Integrated Campaign

Shortlisted

Surf Excel

Surf Excel Easy Bags at Maha Kumbh

Mindshare

India

UPDATED : Best Campaign for a Specific Audience

Shortlisted

Supradyn Daily

Supradyn Daily – 22 Million People Actually Engaged

Bayer Consumer Health

India

Best Engagement Strategy

Shortlisted

SUNSILK THAILAND

Sunsilk Diamond Shine

Dude Digital ltd

Thailand

Best Use of Talent

Shortlisted

Sunsilk

Sunsilk Anthem – Creating a World Record of Maximum Number of Dance Forms in a Music Video