Every year the world’s best media campaigns are celebrated and amplified at the Festival of Media Global Awards providing agencies and their client brands the opportunity to benchmarks.
As we enter the final stages of submissions for this year’s programme we thought it would be a good place to look at how well some of the globe’s key regions have performed in the last two years.
During this period Latin America campaigns from secured 32 shortlists and 18 trophies, including two coveted Grand Prix accolades achieving an impressive 62% conversion rate from shortlisting to winning trophies. The performance reinforced the region’s growing influence on the global stage, with work that resonated strongly with the international jury.
The UK also delivered a powerful showing, with 93 shortlisted campaigns converting into 39 trophies, including two Grand Prix accolades meaning it has a 42% success rate from shortlisting to trophy wins.
Also performing brilliantly is North America with the US having 101 campaigns shortlisted and 37 trophies awarded, while Canada achieved one of the highest success rates in the competition, with 34 shortlisted campaigns resulting in 20 trophies, a remarkable 59% conversion rate that highlights the strength and impact of Canadian media work.
Showcasing the globa reach of the programme APAC had 200 shortlisted campaigns and 53 trophies, further illustrating the breadth of talent and innovation emerging from the region.
Success at the Festival of Media Global Awards represents far more than winning a trophy. For agencies and brands it provides a powerful opportunity to benchmark campaigns against the world’s best media work, gain international recognition and showcase strategic excellence to a global audience.
Recognition at the awards also plays an important role in the industry’s most respected global rankings. Festival of Media is one of the select few awards programmes that contribute to global agency rankings from WARC and RECMA, making success here even more valuable for agencies looking to strengthen their global standing.
At the Festival of Media Global Awards, agencies can secure key ranking points, with 12 points awarded by RECMA for Gold and 3 points for Silver or Bronze. For WARC rankings, agencies can earn 10 points for a Grand Prix, 6 points for Gold, 4 points for Silver and 2 points for Bronze, helping to strengthen their position among the world’s leading networks.
This year’s competition also introduces an exciting new accolade. For the first time in the history of the Festival of Media Global Awards, a brand-new Advertiser of the Year Grand Prix will be awarded. Much like the other prestigious Grand Prix honours, this award will celebrate the brands who perform best at the awards programme when it comes to shortlisted entries and trophy wins.
The good news is there is stil time to enter and this year for the first time we have launched an AI tool to help ensure you choose the right categories to give your work the best chance of success. It can be found here on the entry page. To enter request an extension from the team today by contacting fomawards@festivalofmedia.com.
With entries continuing to arrive from around the world, the stage is now set to see which region will lead the way in 2026. Will Latin America maintain its extraordinary momentum? Can the UK continue its strong performance? Will North America once again dominate the shortlist, or will another region step forward to take the spotlight?
Good luck.
