Winners

Shortlisted

Samsung

Samsung: Open Always Wins

Starcom Worldwide

United Kingdom

UPDATED: Best Integrated Campaign

Shortlisted

Scotiabank

Scotiabank – Prime Time. Is Her Time.

PHD

Canada

Best Campaign Led by Cause

Shortlisted

Free2move

Screen2Save

MEDIAPLUS

Germany

Best Campaign Led by Cause

Gold

Black & Abroad

See You There

Initiative

Canada

Best Campaign Led by a Partnership

Gold

Free2move

Screen2Save

MEDIAPLUS

Germany

Best Campaign Led by Data

Shortlisted

Free2move

Screen2Save

MEDIAPLUS

Germany

Best Campaign Led by Traditional Media

Shortlisted

Free2move

Screen2Save

MEDIAPLUS

Germany

Best Response Campaign

Shortlisted

NERDS Gummy Clusters

Sensory Touchdown: How a Super Bowl Moment Changed Britain’s Sweet Game

Carat

United Kingdom

Best Campaign for FMCG, Food & Beverage

Shortlisted

NERDS Gummy Clusters

Sensory Touchdown: How a Super Bowl Moment Changed Britain’s Sweet Game

Carat

United Kingdom

UPDATED: Best Integrated Campaign

Shortlisted

Skittles

SKITTLES® MFFLP THE RAINBOW

EssenceMediacom

Canada

Best Campaign Led by Content

Shortlisted

Snickers

Snickers Gaming

EssenceMediacom

Brazil

Best Communications Strategy

Shortlisted

Google Pixel

Sports Engine: AI Creativity at the Speed of Sport

EssenceMediacom

United States of America

Best Use of Technology

Shortlisted

Department of Health, Disability and Ageing

STIs: Make STI testing your Beforeplay

UM

Australia

UPDATED: Best Integrated Campaign

Shortlisted

2degrees

Straight Up Rugby

OMD

New Zealand

Best Campaign for Entertainment, Media & Sport

Shortlisted

Nissan

Teads

Teads

United Kingdom

Best use of Adtech

Shortlisted

2degrees

Straight Up Rugby

OMD

New Zealand

Best Inclusive Campaign

Shortlisted

2degrees

Straight Up Rugby

OMD

New Zealand

Best Campaign Led by Digital Media

Shortlisted

Audi

The Audi Audit – AI Clears the Clutter

PHD

Germany

Best Use of Technology

Highly Commended

LVMH

The Billboards’ Breach: Elevating LVMH’s Brand Presence at Paris 2024

Havas Play

France

Best Campaign Led by Traditional Media

Highly Commended

Audi

The Audi Audit – AI Clears the Clutter

PHD

Germany

Best Campaign for Automotive

Highly Commended

Dove

The Dove Meno-Unpause

Mindshare

Australia

Best Campaign for a Specific Audience

Shortlisted

LVMH

The Billboards’ Breach: Elevating LVMH’s Brand Presence at Paris 2024

Havas Play

France

Best Campaign for Fashion, Beauty & Retail

Shortlisted

Dove

The Dove Meno-Unpause

Mindshare

Australia

Best Inclusive Campaign

Highly Commended

L’Oréal

The Final Copy of Ilon Specht

Beauty Co-Lab

United States of America

Best Inclusive Campaign

Shortlisted

The Home Depot

The Home Depot x AMC Networks: Best Christmas Ever

OMD

United States of America

Best Campaign Led by Content

Shortlisted

Banco Popular y de Desarrollo Comunal

The Most Desired Foreclosures

OMD

Costa Rica

Best Campaign for Financial & Utility Services

Highly Commended

KFC

The Mag Wrap

PHD Czechia

Czech Republic

Best Campaign Led by a Partnership

Shortlisted

LVMH

The Partnership that changed everything

Havas Play

France

UPDATED: Best Integrated Campaign

Shortlisted

Banco Popular y de Desarrollo Comunal

The Most Desired Foreclosures

OMD

Costa Rica

The ROI Award

Shortlisted

Animates NZ

The Pawprint Petition

Hearts & Science

New Zealand

Best Campaign Led by Cause

Highly Commended

LVMH

The Partnership that changed everything

Havas Play

France

Best Campaign Led by a Partnership

Shortlisted

LVMH

The Partnership that changed everything

Havas Play

France

Best Campaign for Fashion, Beauty & Retail

Shortlisted

Odido

The Phone Book

EssenceMediacom

Netherlands

Best Campaign Led by Traditional Media

Gold

Cervezas Victori

The Playlist of Victory

Arena Media

Spain

Best Campaign Led by Content

Shortlisted

Red Bull

The Rave Billboard, The billboard that became a club

Havas Play Amsterdam

Netherlands

Best Campaign Led by Event or Experiential

Shortlisted

Cervezas Victori

The Playlist of Victory

Arena Media

Spain

Best Campaign for FMCG, Food & Beverage

Shortlisted

Skoda

The Redditor Edit

PHD

United Kingdom

Best Creative Idea

Shortlisted

Rügenwalder Mühle

THE RÜGENWALDER MÜHLE #WURSTPROMOTER

MEDIAPLUS

Germany

Best Small Budget Campaign

Shortlisted

Skoda

The Redditor Edit

PHD

United Kingdom

Best Communications Strategy

Highly Commended

Skoda

The Redditor Edit

PHD

United Kingdom

Best Campaign Led by Digital Media

Shortlisted

Skoda

The Redditor Edit

PHD

United Kingdom

Best Campaign for a Specific Audience

Shortlisted

PepsiCo

The Story of Mountain Dew’s FFXIV Mascot – Big Sippin’

Zero Code (part of OMD)

United States of America

Best Use of Gaming

Highly Commended

Rügenwalder Mühle

THE RÜGENWALDER MÜHLE #WURSTPROMOTER

MEDIAPLUS

Germany

Best Campaign Led by Event or Experiential

Shortlisted

Google Pixel

The Ultimate After Party

EssenceMediacom

United States of America

Best Campaign for Technology & Telecommunications

Shortlisted

Johnnie Walker

The Uncomfortable Unboxing

PHD

Hungary

Best Use of Packaging as a Media Channel in association with Appetite Creative

Shortlisted

ID.7

The Walking Ads

PHD

Norway

Best Campaign Led by Event or Experiential

Gold

ID.7

The Walking Ads

PHD

Norway

Best Use of Technology

Shortlisted

Skittles

SKITTLES® MFFLP THE RAINBOW

EssenceMediacom

Canada

Best Campaign for a Specific Audience