SHORTLIST & Winners

Gold

UBER EATS

Get almost almost anything with Checo

OMD

Mexico

Best Use of Talent

Shortlisted

UBER EATS

Get almost almost anything with Checo

OMD

Mexico

Best Use of OOH

Gold

Medalla Light

Found in Translation

PHD

Puerto Rico

Best Communications Strategy

Highly Commended

Medalla Light

Found in Translation

PHD

Puerto Rico

Creative Use of Media Award

Shortlisted

Medalla Light

Found in Translation

PHD

Puerto Rico

Best Use of OOH

Shortlisted

Coppel

EMBAJADORES COPPEL: Proof that Creators Sell, and Sometimes Even Better than Ads

Coppel

Mexico

Best Use of Talent

Shortlisted

Coppel

EMBAJADORES COPPEL: Proof that Creators Sell, and Sometimes Even Better than Ads

Coppel

Mexico

The Effectiveness Award

Highly Commended

Coppel

EMBAJADORES COPPEL: Proof that Creators Sell, and Sometimes Even Better than Ads

Coppel

Mexico

Best Use of Data

Shortlisted

CHOCO ROLES MARINELA

Choco Roles Mensajero: Small Gestures, Real Connections

PHD

Mexico

UPDATED: Best Response Campaign

Shortlisted

Munné

Chocolate Masters

OMD

Dominican Republic

Creative Use of Media Award

Shortlisted

Munné

Chocolate Masters

OMD

Dominican Republic

Best Use of Online

Shortlisted

Chevrolet

Colorado: Brutally comfortable; Brutally connected to Colombia

Dentsu Media

Colombia

Best Integrated Campaign

Shortlisted

UBER MOTO

Customize my helmet

OMD

Colombia

The Effectiveness Award

Shortlisted

UBER MOTO

Customize my helmet

OMD

Colombia

The Bravery Award

Shortlisted

DORITOS

DORITOS PIZZA

OMD

Chile

Best Use of Data

Shortlisted

Dove

Dove 4pack

Unilever

Mexico

Best Use of Data

Shortlisted

Dove Men

Dove Men: CuidarTeHaceGanar

Unilever

Mexico

Best Engagement Strategy

Shortlisted

Dove

Dove Vitamin+ Care

Unilever

Mexico

Best Launch or Relaunch Campaign

Shortlisted

Entel

Entel La Moneda Metro Station

PHD-MASSIVA

Chile

Best Use of OOH

Shortlisted

ZEFR

ZEFR

ZEFR

United States of America

NEW: Best Use of an Adtech Platform

Shortlisted

WOODS & TREES

Usted siga, Yo Siigo

Siigo

Colombia

UPDATED: Best Use of Technology

Shortlisted

Universidad San Marcos

U San Marcos Entrepreneurs

OMD

Costa Rica

UPDATED: Best Local Execution of a Brand

Shortlisted

Trident

Trident X: The Gum That’s OP (Overpowered)

Spark Foundry

Mexico

Best Use of Gaming

Shortlisted

Entel

Entel La Moneda Metro Station

PHD-MASSIVA

Chile

UPDATED: Best Local Execution of a Brand

Shortlisted

Knorr

La Gozadera by Knorr

Unilever

Mexico

Best Use of TV, Cinema & Video

Shortlisted

Marriott Bonvoy

F1 Austin Sweepstakes

Publicis Groupe

United States of America

Best Use of Sport

Shortlisted

Knorr

La Gozadera by Knorr

Unilever

Mexico

Best Music Marketing Campaign

Highly Commended

Burger King & Pepsi

I See Grills Everywhere

Altermark

United States of America

Best Use of OOH

Shortlisted

NISSAN

This is Nissan: Undercover Leader

NISSAN MEXICANA

Mexico

Best Branded Content

Shortlisted

NISSAN

This is Nissan, This is Excitement, sustained success

NISSAN MEXICANA

Mexico

The Effectiveness Award

Shortlisted

NISSAN KICKS

This is Nissan Partnership: New Nissan Kicks and Amazon Ads

NISSAN MEXICANA

Mexico

UPDATED: Collaboration Award

Shortlisted

Pepsi Lipton

Lipton S.O.S Grassroots Activation

Pepsi Lipton

Mexico

Best Event or Experiential Campaign

Shortlisted

NISSAN MAGNITE

This is Nissan Magnite – The Principle of Attraction Out of Phone

NISSAN MEXICANA

Mexico

NEW : Best Use of an Adtech Platform 

Shortlisted

Pepsi Lipton

Lipton S.O.S Grassroots Activation

Pepsi Lipton

Mexico

Best Engagement Strategy

Shortlisted

Jack Daniel's

Make it Count – Shark Tank

Spark Foundry

United States of America

Creative Use of Media Award

Shortlisted

Knorr

Knorrminados

Unilever

Mexico

Best Use of Social Media

Shortlisted

Jack Daniel's

Make it Count – Shark Tank

Spark Foundry

United States of America

UPDATED: Best Local Execution of a Brand

Gold

Snickers

Mars – Snickers Gaming

EssenceMediacom

Brazil

Best Use of Gaming

Shortlisted

Snickers

Mars – Snickers Gaming

EssenceMediacom

Brazil

Best Communications Strategy

Shortlisted

NISSAN

This is Nissan Kicks: Luisito Comunica Visits the Nissan Factory

NISSAN MEXICANA

Mexico

Best Use of Talent

Shortlisted

LAY'S

LAY’S SUMMER- Innovid-Qcart

OMD

Chile

UPDATED: Best Use of Technology

Gold

YOY

Meet&Play: Paren a los Yoyers

ICBC

Argentina

Best Event or Experiential Campaign

Highly Commended

Marriott Bonvoy

Leveraging Pinterest Travel Catalog for Marriott’s Performance Campaign

Publicis Groupe

United States of America

NEW: Best Use of an Adtech Platform

Shortlisted

NISSAN

This is Nissan Kicks: Detonate your Instinct

NISSAN MEXICANA

Mexico

Best Integrated Campaign

Shortlisted

Lipton

Lipton & Uber In Transit Campaign

Pepsi Lipton

Mexico

UPDATED: Collaboration Award

Shortlisted

Nissan Kicks

This is Nissan Kicks Start Show

NISSAN MEXICANA

Mexico

Best Event or Experiential Campaign

Shortlisted

YOY

Meet&Play: Paren a los Yoyers

ICBC

Argentina

UPDATED: Collaboration Award

Shortlisted

Lipton

Lipton Zero – The Mobile Sampling Hack That Changed the Game

Rocknrolla

Guatemala

Best Use of Mobile