Zoe Lawrence is a Senior Global Campaign Manager for Global Partnerships at Hearst, where she leads strategic initiatives that connect brands, media platforms, and commercial partners to deliver impactful international media solutions. With a focus on collaboration, innovation, and scalable programmes, she works across markets to develop partnerships that drive audience engagement and business growth. Zoe brings extensive experience in media strategy, partnership development, and cross-market programme leadership, and is passionate about the evolving role of partnerships in shaping the future of media.