Gabriella Crafa is a business executive with over 20 years’ experience leading international digital and technology innovation projects across multiple sectors. Fifteen years ago, she founded a digital publishing start-up, which created TvSerial.it, Italy’s first and largest independent magazine dedicated to television series. She later served as Senior Digital Manager at MSC Cruises, where she launched the company’s first worldwide intranet.
Alongside her corporate career, Gabriella is deeply committed to civil rights. She is Co-Founder and Vice President of Diversity Lab, an organisation working to combat all forms of discrimination and to promote the value of diversity in media, business and society. Since 2016, the Diversity Media Awards – known as the “Oscars of Inclusion” – have recognised media products that best represent an inclusive society, while the Diversity Brand Summit highlights the business value of DEIA through Italy’s first national index measuring the impact of inclusive practices on consumers. Gabriella teaches DEIA as strategic management within MBA programmes at Bologna Business School.