I am a seasoned Media and Marketing professional with an MBA from MICA and over 18 years of experience in building brands of scale. I have worked across the entire marketing and communications value chain from Advertiser organisations (SBI), Integrated Communications Agencies (DDB Mudra, Mindshare and Fulcrum), Media houses (Star India) and Media research (aMap). My sectoral experience includes BFSI, FMCG, Consumer Durables. I have a track record of delivering effective media and marketing campaigns that positively impact key business metrics. I am a final round juror for the EMVIE and EFFIE awards –the most prestigious awards in the marketing and communications industry.
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