Sarah Lukins is General Manager at Fisher & Paykel and has spent over 20 years leading digital transformation, Digital Marketing and eCommerce growth across fashion, department stores, and luxury appliances. For the past six years, she’s been with Fisher & Paykel at the head office in Auckland, where she leads the Digital team managing 22 global websites, in-store retail screens in 400+ markets, and the appliance touchscreen experiences that connect customers with our brand. She is passionate about building high-performing teams and very excited about the benefits AI can bring in terms of up-skilling and efficiencies.
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