Natalja Voronova is a senior business leader and an award-winning marketeer with nearly 20 years of experience across FMCG, pharma and automotive industries across global, regional, and local roles. She is currently a regional marketing & channel director for Goodyear in ASEANZ, looking after 9 markets. Throughout her career, Natalja has led teams to develop externally recognized marketing campaigns with high business ROI, disruptive product and service innovations, leveraging the latest digital technologies. She helped to reposition and future-proof global brands and deliver not only commercially successful projects, but also social impact initiatives such as healthy hygiene practices and stunting awareness programs that benefited millions of children in ASEA and received corporate president’s awards. Natalja has been recognized as 2025 ASIA’s most inspirational Women in Leadership and ’40 under 40′ marketing leadership winner in 2024 by Campaign ASIA.