Currently serving as Marketing Communications Director of Golden ABC, Gino Cruz oversees integrated marketing and communications for some of the Philippines’ most recognizable fashion brands, including Penshoppe, Oxygen, Forme, Memo, Regatta, and BOCU. His career spans across regional retail, FMCG, and advertising, highlighted by 11 years at H&M where he held both country and Southeast Asia leadership roles in marketing, media, and loyalty. He also brings marketing experience from L’Oréal and Unilever, complemented by agency experience at JWT and BBDO.