Amazon Music One Take

Info

ClientAmazon Music

EntrantInitiative

Year2023

CountryUnited kingdom

Achievements

GoldGoldBest Use of esports or Gaming

SilverSilverBest Use of Technology

Objectives

Put Amazon Music at the forefront of music culture.

• Ride the Hype: Make Amazon Music unmissable in their world (Association with relevant passion)
• Rise the Charts: Get Gen Z to tune into Amazon Music (Unaided awareness & consideration)

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