Winners

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Highly Commended
Sprite

1982 Sprite: A Meme Come True

EssenceMediacom
China
The ROI Award
Shortlisted
Oreo

Cookies n’ Culture: BLACKPINK in your Oreo

Wavemaker Asia-Pacific
Singapore
The ROI Award
Shortlisted
Pizza Hut

I am sorry, “Zero Harm” to everyone

iProspect
Taiwan
The ROI Award
Gold
The Barbie Movie

Pink Sky Thinking

PHD
United Kingdom
The ROI Award
Highly Commended
AIZOME

AIZOME WASTECARE™ Industrial waste — certified as skincare.

MEDIAPLUS
Germany
Best Use of Packaging as a Media Channel in association with Appetite Creative
Shortlisted
Oreo

Cookies n’ Culture: BLACKPINK in your Oreo

Wavemaker Asia-Pacific
Singapore
Best Use of Packaging as a Media Channel in association with Appetite Creative
Gold
Sprite

Joke in a Bottle

EssenceMediacom
India
Best Use of Packaging as a Media Channel in association with Appetite Creative
Shortlisted
Kinder Surprise & Kinder Joy

Kinder Surprise & Kinder Joy: Applaydu ”Part of Family Playtime”

Gameloft SE
France
Best Use of Packaging as a Media Channel in association with Appetite Creative
Shortlisted
Coca-Cola

Marvel Comic Can

EssenceMediacom
United States of America
Best Use of Packaging as a Media Channel in association with Appetite Creative
Shortlisted
Anzen Health

855-HOW-TO-QUIT-(OPIOIDS)

MEDIAPLUS
Germany
Best Campaign led by Cause
Shortlisted
PetPace

Animal Alerts

MEDIAPLUS
Germany
Best Campaign led by Cause
Shortlisted
Britannia Marie Gold

Britannia Marie Gold My Start Up Show – Reigniting entrepreneurial dreams of every homemaker

Mindshare
India
Best Campaign led by Cause
Highly Commended
Dove

Dove – Cost Of Beauty

PHD
Canada
Best Campaign led by Cause
Shortlisted
Canadian Down Syndrome Society

inployable

Initiative
Canada
Best Campaign led by Cause
Shortlisted
Long Covid Europe

Long COVID Mode

MEDIAPLUS | Saint Elmo´s
Germany
Best Campaign led by Cause
Shortlisted
Sky Broadband

Sky Broadband The Abuse Room

EssenceMediacom
United Kingdom
Best Campaign led by Cause
Shortlisted
British Heart Foundation

Streams of (Un)consciousness

PHD
United Kingdom
Best Campaign led by Cause
Highly Commended
L’Enfant Bleu

The Hidden Story

Havas Play
France
Best Campaign led by Cause
Shortlisted
Coca-Cola

Coke Recipe for Magic – Coke Kitchen

EssenceMediacom
Thailand
Best Campaign led by Content
Shortlisted
Sprite

Joke in a Bottle

EssenceMediacom
India
Best Campaign led by Content
Gold
Long Covid Europe

Long COVID Mode

MEDIAPLUS | Saint Elmo´s
Germany
Best Campaign led by Content
Shortlisted
Volkswagen

Sans Emission

Touché!
Canada
Best Campaign led by Content
Highly Commended
Sunlight

Sunlight- Rongin Protekdin

Mindshare
India
Best Campaign led by Content
Shortlisted
L’Enfant Bleu

The Hidden Story

Havas Play
France
Best Campaign led by Content
Highly Commended
E.ON

THE JARNYS (Familjen Jarny ställer om)

Publicis Media Sverige
Sweden
Best Campaign led by Content
Shortlisted
CUPRA

The Music Hero

PHD
Germany
Best Campaign led by Content
Highly Commended
Claritine

Claritine: Before the sneeze

EssenceMediacom Zagreb
Croatia
Best Campaign led by Data
Shortlisted
Guinness

Guinness Brewery of Meteorology

UM
Australia
Best Campaign led by Data
Gold
Motatos

Inflation Targeting

MEDIAPLUS
Germany
Best Campaign led by Data
Shortlisted
Indeed

Job Jukebox

EssenceMediacom
United States of America
Best Campaign led by Data
Shortlisted
McDonalds

McDonalds – The Mindset Matrix

OMD
New Zealand
Best Campaign led by Data
Shortlisted
Oreo

Say It With Oreo: An AI & ML-led pack of words to turn serious situations into playful moments.

Wavemaker
India
Best Campaign led by Data
Shortlisted
Spotify

Spotify Music That Finds You

UM APAC
Thailand, Indonesia, Philippines & Singapore
Best Campaign led by Data
Shortlisted
Alliance de l’Industrie Touristique du Québec

You Can’t Mute Quebec

Hearts & Science Montreal
Canada
Best Campaign led by Data
Gold
Pedigree

ADoptable

EssenceMediacom
New Zealand
Best Campaign led by Digital Media
Shortlisted
The Barbie Movie

Barbie Breaks Out The Box (Office)

Hearts & Science
United States of America
Best Campaign led by Digital Media
Shortlisted
The Barbie Movie

Barbie Breaks Out The Box (Office)

Hearts & Science
United States of America
Best Campaign led by Digital Media
Shortlisted
Coca-Cola

Coke Gives China’s Icons a Refreshing Break

EssenceMediacom
China
Best Campaign led by Digital Media
Highly CommendedShortlisted
Sheba

Gravy Race

EssenceMediacom
United States of America
Best Campaign led by Digital Media
Shortlisted
British Heart Foundation

Streams of (Un)consciousness

PHD
United Kingdom
Best Campaign led by Digital Media
Shortlisted
Law Project 22,421: Menstruation and Justice

Welcome to the Group

PHD
Costa Rica
Best Campaign led by Digital Media
Shortlisted
Sprite

1982 Sprite: A Meme Come True

EssenceMediacom
China
Best Campaign led by Event or Experiential
Shortlisted
Nike

All Roads Lead to Nike Sportchella

Mindshare
China
Best Campaign led by Event or Experiential
Shortlisted
Castrol CRB TURBOMAX

Castrol CRB TURBOMAX – School of Progress

Mindshare
India
Best Campaign led by Event or Experiential
Highly CommendedShortlisted
Sheba

Gravy Race

EssenceMediacom
United States of America
Best Campaign led by Event or Experiential
Shortlisted
Lifebuoy

Lifebuoy: A Divine ‘AR’ Intervention

Mindshare
India
Best Campaign led by Event or Experiential
Shortlisted
Privateer

Space Trash Signs

MEDIAPLUS
Germany
Best Campaign led by Event or Experiential
Shortlisted
Mercedes-Benz AMG

The Chameleon Stunt

OMD
Germany
Best Campaign led by Event or Experiential