SHORTLISTED & Winners

Shortlisted

alouette Cheese

alouette Cheese: from Blah to Ooh La La!

Milestone Integrated

Canada

Best Launch or Relaunch Campaign

Shortlisted

alouette Cheese

alouette Cheese: from Blah to Ooh La La!

Milestone Integrated

Canada

Best Use of Social Media

Shortlisted

alouette Cheese

alouette Cheese: from Blah to Ooh La La!

Milestone Integrated

Canada

Best Use of Retail or ecommerce as a media channel 

Shortlisted

T-Mobile

America’s Best Network

Initiative

United States of America

Best Integrated Campaign

Shortlisted

Electronic Arts

Battlefield 6: The Comeback

Mindshare USA

United States of America

Best Use of Gaming

Shortlisted

Electronic Arts

Battlefield 6: The Comeback

Mindshare USA

United States of America

Best Integrated Campaign

Shortlisted

Electronic Arts

Battlefield 6: The Comeback

Mindshare USA

United States of America

Best Engagement Strategy

Shortlisted

Lay's

Betcha The Farm

OMD

Canada

Best Local Execution of a Brand

Shortlisted

Lay's

Betcha The Farm

OMD

Canada

Best Response Campaign

Shortlisted

Gap

Better in Denim

OMD

United States of America

Best Use of Talent

Shortlisted

Gap

Better in Denim

OMD

United States of America

Best Use of Music in a Media Campaign

Shortlisted

Gap

Better in Denim

OMD

United States of America

NEW: Best Viral or Widely Shared Campaign 

Shortlisted

Gap

Better in Denim

OMD

United States of America

Best Use of Social Media

Shortlisted

BMO

BMO Beyond the Blackout

UM

Canada

Best Integrated Campaign

Shortlisted

BMO

BMO Beyond the Blackout

UM

Canada

Best Communications Strategy

Shortlisted

BMO

BMO Nirvanna The Bank, The Show, The Movie, The Billboard

UM

Canada

Best Response Campaign

Shortlisted

Heinz

Breakfast Ketchup

Carat US

United States of America

Best Integrated Campaign

Shortlisted

Heinz

Breakfast Ketchup

Carat US

United States of America

Best Communications Strategy

Shortlisted

Uber Eats

Build Your Own Super Bowl Commercial

PHD USA

United States of America

The Creative Use of Media Award

Shortlisted

Uber Eats

Build Your Own Super Bowl Commercial

PHD USA

United States of America

Best Use of Mobile

Shortlisted

Uber Eats

Build Your Own Super Bowl Commercial

PHD USA

United States of America

Best Use of Technology

Shortlisted

Uber Eats

Build Your Own Super Bowl Commercial

PHD USA

United States of America

Best Integrated Campaign

Shortlisted

Destination Canada

Canada, naturally

Initiative

Canada

Best Integrated Campaign

Shortlisted

Destination Canada

Canada, naturally

Initiative

Canada

Best Use of Online

Shortlisted

Destination Canada

Canada, naturally

Initiative

Canada

The Creative Use of Media Award

Shortlisted

Destination Canada

Canada, naturally

Initiative

Canada

Best Communications Strategy

Shortlisted

Canva

Canva x Jury Duty

OMD USA

United States of America

Best Branded Content

Shortlisted

CeraVe

CeraVe – The New Face of Legs

Beauty Co-Lab

United States of America

Best Integrated Campaign

Shortlisted

CeraVe

CeraVe – The New Face of Legs

Beauty Co-Lab

United States of America

Best Collaboration Award

Shortlisted

CeraVe

CeraVe – The New Face of Legs

Beauty Co-Lab

United States of America

Best Use of Talent

Shortlisted

CeraVe

CeraVe – The New Face of Legs

Beauty Co-Lab

United States of America

Best Use of Sport

Shortlisted

CeraVe

CeraVe – The New Face of Legs

Beauty Co-Lab

United States of America

Best Response Campaign

Shortlisted

Uber Eats

Deals from Cult Favorite Restaurants, only on Uber Eats

PHD Media

United States of America

Best Local Execution of a Brand

Shortlisted

Uber Eats

Deals from Cult Favorite Restaurants, only on Uber Eats

PHD Media

United States of America

Best Use of Technology

Shortlisted

Uber Eats

Deals from Cult Favorite Restaurants, only on Uber Eats

PHD Media

United States of America

Best Use of Data Award

Shortlisted

WestJet

Destination Data

Media Experts

Canada

Best Use of Data Award

Shortlisted

Dove Hair

Dove R/eal Reviews

Mindshare USA

United States of America

Best Communications Strategy

Shortlisted

Dove Hair

Dove R/eal Reviews

Mindshare USA

United States of America

Best Use of Real - Time Marketing

Shortlisted

Dove Hair

Dove R/eal Reviews

Mindshare USA

United States of America

Best Engagement Strategy

Shortlisted

Dove Hair

Dove R/eal Reviews

Mindshare USA

United States of America

NEW: Best use of AI

Shortlisted

Dove Hair

Dove R/eal Reviews

Mindshare USA

United States of America

Best Use of Social Media

Shortlisted

Wyndham Hotels & Resorts

Drive to Europe

Havas Media Network North America

United States of America

Best Branded Content

Shortlisted

Wyndham Hotels & Resorts

Drive to Europe

Havas Media Network North America

United States of America

Best Local Execution of a Brand

Shortlisted

Little Green Mini

Drivin’ Dirty

Jellyfish US

United States of America

Best Campaign led by an Independent Agency

Shortlisted

Keenova

DTF to Diagnosis

Omnicom Media

United States of America

The Bravery Award

Shortlisted

Etsy

Etsy Wants You to Shop Other Jeffs

Hearts United

United States of America

NEW: Best Viral or Widely Shared Campaign 

Shortlisted

Etsy

Etsy Wants You to Shop Other Jeffs

Hearts United

United States of America

The Bravery Award

Shortlisted

Visit Park City

From Screen to Trail: How Park City Became a Spring and Summer Destination

Equativ

United States of America

Best Use of Online