Shortlisted

These are the shortlisted entries for the upcoming awards.

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Shortlisted
Hygiene

Hygiene x EGG Digital: 360 Expert Care for impactful 5x fragrance

EGG Digital
Thailand
The ROI Award
Shortlisted
KFC

KFC’s ‘Daebak K’ Redubs ‘Malaysian Oppas’ Into Korean Viral Sensations

Universal McCann
Malaysia
The ROI Award
Shortlisted
Moti

Moti Making Traditions Trend

Mindshare
India
The ROI Award
Shortlisted
Philips Non Connected

Philips Affiliate Marketing Campaign

ALVA - Orbeat
Indonesia
The ROI Award
Shortlisted
Pizza Hut

Pizza Hut Melts Tasty Adventure with Genshin Impact

Carat Media Services
Malaysia
The ROI Award
Shortlisted
RACQ

RACQ: Insuring Future Growth

Zenith
Australia
The ROI Award
Shortlisted
Philips

Versuni’s Double-Digit Success In APAC

Hearts & Science
Singapore
The ROI Award
Shortlisted
WeWork

WeWork Secure Market Position With Winning Performance Strategy

Assembly
Republic of Korea
The ROI Award
Shortlisted
CP

Fun isn’t about size, but about sharing.

Initiative
Thailand
Best Viral Campaign
Shortlisted
MSD

MSD – The Water Cooler Gossip from HR

Initiative
China
Best Viral Campaign
Shortlisted
Tiffany & Co.

Turning More I Dos Tiffany Blue

Mindshare
China
Best Viral Campaign
Blibli - Ramadan
Shortlisted
Blibli

Blibli – Ramadan

Anymind(POKKT)
Indonesia
Best eCommerce Campaign
Smile to Unlock E-commerce Discounts Meet Joyful Engagement
Shortlisted
Blibli

Smile to Unlock: E-commerce Discounts Meet Joyful Engagement

YMT
Indonesia
Best eCommerce Campaign
Smytten by Vaseline
Shortlisted
Vaseline

Smytten by Vaseline, not just in winters

Mindshare
India
Best eCommerce Campaign
Targeting diabetics one app at a time
Shortlisted
Horlicks Diabetes+

Targeting diabetics one app at a time

Mindshare
India
Best eCommerce Campaign
Shortlisted
Skoda

Skoda Responsible Exploration

PHD
India
UPDATED: Best Response Campaign
Shortlisted
Ostelin

The Renewables Ad Engine

Hearts and Science
Australia
UPDATED: Best Response Campaign
Shortlisted
Yili

Yili’s Olympics Triumph: Redefining Brand Sponsorship

Mindshare
China
UPDATED: Best Response Campaign
Shortlisted
Brand’s

Brand’s x EGG Digital: from data to delights (insight-led festive treats)

EGG Digital
Thailand
Best Campaign for a Specific Audience
Shortlisted
ANZ Bank

From Dream to Reality

PHD
New Zealand
Best Campaign for a Specific Audience
Shortlisted
McDonald’s

Hijack Budget Dining

Starcom
Taiwan
Best Campaign for a Specific Audience
Shortlisted
Castrol POWER1

India’s ULTIMATE Biking Revolution: Powering moto-racing dreams of 220 million bikers

Mindshare
India
Best Campaign for a Specific Audience
Shortlisted
Grameenphone Ltd.

Internet er Duniya Shobar

Mindshare
Bangladesh
Best Campaign for a Specific Audience
Shortlisted
Spotify

KALYE Wish Bus: DARK MODE

Publicis OneVibe
Philippines
Best Campaign for a Specific Audience
Shortlisted
Moti

Moti Making Traditions Trend

Mindshare
India
Best Campaign for a Specific Audience
Shortlisted
MYOB

MYOB – Unlocking SME Swagger with the real OG

iProspect
Australia
Best Campaign for a Specific Audience
Shortlisted
Ultratech Cement

Rural Migrants – Building connections where it matters the most

Mindshare
India
Best Campaign for a Specific Audience
Shortlisted
CNA

CNA.ID: News from across Asia, now in Bahasa Indonesia.

Mediacorp Pte Ltd
Singapore
Best Use of Out of Home
Shortlisted
Caltrate

Health at Your Doorstep: Caltrate Health Care Bus is Coming to Town

Zenith
Taiwan
Best Use of Out of Home
Shortlisted
Pepsi Max

Painting The Town Max

Trio at PHD
Australia
Best Use of Out of Home
Shortlisted
Coca Cola

The Foodmarks

EssenceMediacom
Hong Kong
Best Use of Out of Home
Shortlisted
XXXX

XXXX Takes Queensland Pride to New Heights

UM
Australia
Best Use of Out of Home
Shortlisted
Indriya

“Introducing Indriya Jewellery: A Launch That Breaks the Mold”

Mindshare
India
Best Use of Publishing
Shortlisted
Castrol EDGE

The Time SRK Disappeared!

Mindshare
India
Best Use of Publishing
Shortlisted
Sofy Comfort Nite

Sofy Podcast, an Ally to Menstrual Insomnia

Mindshare
China
Best Use of Audio
500 KMS OF CONVERSATIONS!
Shortlisted
Castrol MAGNATEC

500 KMS OF CONVERSATIONS!

Mindshare
India
Best Use of Video
Shortlisted
Castrol MAGNATEC

How a branded cushion became the third passenger in India’s most coveted car journeys!

Mindshare
India
Best Use of Video
KFC The New Late Night Spot
Shortlisted
KFC

KFC: The New Late Night Spot

Mindshare
China
Best Use of Video
Mauka Ek with IPL (One Home One Chance) - with IPL Jio Cinema 2023
Shortlisted
UltraTech Cement

Mauka Ek with IPL (One Home One Chance) – with IPL Jio Cinema 2023

Mindshare
India
Best Use of Video
Shortlisted
Moti

Moti Making Traditions Trend

Mindshare
India
Best Use of Video
Promise x LollyTalk Cheerleading Campaign
Shortlisted
Promise Hong Kong

Promise x LollyTalk Cheerleading Campaign

EssenceMediacom
Hong Kong
Best Use of Video
Propelling Restaurants
Shortlisted
Master Kong

Propelling Restaurants to Stardom

Mindshare
China
Best Use of Video
Bonakid Pre-School 3+ leverages Digital
Shortlisted
Bonakid Pre-School 3+

Bonakid Pre-School 3+ leverages Digital and Audience data insights to dial up Growth and Immunity communication

Openmind
Philippines
Best Use of Online
Ford Territory Interactive Feature Gallery
Shortlisted
Ford Territory

Ford Territory Interactive Feature Gallery

Mindshare
Philippines
Best Use of Online
Shortlisted
Mapúa University

From Clicks to Classrooms: MAPÚA University’s Game-changing Online Strategy that Drove Highest Enrollment Record

Havas Media Ortega Inc.
Philippines
Best Use of Online
Shortlisted
Mars Bar

Hacking Amazon to reward that thing you did.

EssenceMediacom
Australia
Best Use of Online
LEGO FRIENDS
Shortlisted
LEGO

LEGO FRIENDS – BESTIES ADVENTURE AT CREATIVE LAND

Initiative
China
Best Use of Online
Mauka Ek with IPL (One Home One Chance with IPL 2023 Jio Cinema)
Shortlisted
UltraTech Cement

Mauka Ek with IPL (One Home One Chance with IPL 2023 Jio Cinema)

Mindshare
India
Best Use of Online