Jorge Ortega is a bilingual Creative and Content Director with over 18 years of experience developing culturally relevant strategies and campaigns across the United States and Latin America. He currently serves as Regional Group Creative Director at DiDi, and has held key roles at top-tier agencies such as Deutsch, CP+B, Grey, JWT, and Isobar.
Throughout his career, he has led award-winning work across traditional, digital, and experiential platforms for some of the world’s most iconic brands, including Nike, Coca-Cola, Microsoft, McDonald’s, Ford, and Tecate. His work spans various industries—from automotive and technology to entertainment and consumer goods—and has been recognized at international festivals such as Cannes Lions, London International Awards, and El Ojo de Iberoamérica.
With a strong strategic mindset and a focus on team building, Jorge creates ideas that drive both cultural relevance and business results. His deep understanding of regional and global audiences allows him to develop campaigns that truly resonate.
“Your energy is a gift.”