Voice of the Voiceless

Info

ClientBlibli
EntrantYMT
Year2024
CountryIndonesia

Achievements

BronzeBronzeBest Use of Technology

Objectives

Ramadan is a holy month for Muslims, and it is known for its spirit of giving. However, in the midst of all the well-wishes, some parts of our society are left in the shadows, their expressions not complete, and their enthusiasm held back, especially those who are speech-impaired and unable to verbally express their emotions.
Blibli, one of the leading local-born ECOM player, understands this heartfelt situation well. To give Ramadan its true meaning, our task was therefore to craft a solution that would allow every heart to express itself, every emotion to resonate, and every greeting to be heard, irrespective of vocal abilities. At the same time, grow saliency for the Blibli brand.

Voice of the Voiceless

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