Whisky Advertising Done Different

Info

ClientStarward Whisky
EntrantHavas
Year2023
CountryWhisky Advertising Done Different

Achievements

BronzeBronzeBest Communications Strategy
BronzeBronzeBest Local Brand Campaign

Objectives

Primary Objective: Grow sales of core SKUs, Two-Fold and Nova (KPI: sales; target = +46% growth, YoY) in Australia

Secondary Objective: Grow Awareness & Consideration of the Starward brand in Australia (KPIs: search interest & site visitation uplifts)

Whisky Advertising Done Different

Get Winners Kit

Celebrate your achievements

Share on Social

Trophy Shop

Celebrate your achievements

Order additional trophies to celebrate your success.