Winners

Gold

BMO eclipse rise Visa Card

BMO – Bills Paid On Time

UM

Canada

Best Use of Talent

Gold

BMO eclipse rise Visa Card

BMO – Bills Paid On Time

UM

Canada

Best Music Marketing Campaign

Shortlisted

BMO

BMO Rainbow Deposits X Hijack Pride Placements

UM

Canada

Best Use of Out of Home

Gold

Bupa

Bupa, Health Is

Initiative

United Kingdom

Best Campaign Led by Cause

Silver

Bupa

Bupa, Health is

Initiative

United Kingdom

Inclusive Campaign of the Year

Silver

Bupa

Bupa, Health is

Initiative

United Kingdom

Best Use of Out of Home

Shortlisted

Cadbury 5Star

Cadbury 5Star X Squid Games: A Chance to win 4.56 Million Won by Doing Nothing

Wavemaker

India

Best Engagement Strategy

Shortlisted

Cadbury Bournvita

Cadbury Bournvita #DForDreams

Ogilvy

India

Best Use of Technology

Shortlisted

Cadbury Bournvita

Cadbury Bournvita #DForDreams

Wavemaker

India

Best Use of Talent

Shortlisted

Cadbury Bournvita

Cadbury Bournvita #DForDreams

Wavemaker

India

Best Campaign Led by Cause

Shortlisted

Cadbury Dairy Milk

Cadbury Dairy Milk #ThankYouFirstCoach

Wavemaker

India

Best Integrated Campaign

Shortlisted

Google Shopping

Can You Gift It?

EssenceMediacom

United States of America

Best Distribution and Amplification of Content

Shortlisted

Google Shopping

Can You Gift It?

EssenceMediacom

United States of America

Best Use of Talent

Bronze

KFC

Can you KFC it?

UM

Romania

Best Use of Out of Home

Shortlisted

KFC

Can you KFC it?

UM

Romania

Best Use of Mobile

Gold

Cesar

Cesar x TripAdvisor: Dog Friendly Travel

EssenceMediacom

United States of America

Best Use of Online

Shortlisted

Cesar

Cesar x TripAdvisor: Dog Friendly Travel

EssenceMediacom

United States of America

Best Branded Content

Shortlisted

Attorney-General’s Department

Child Safety, One Talk at a Time Campaign

UM

Australia

Best Campaign Led by Cause

Silver

Montreal Children’s Hospital Foundation

Children’s Hospital April’s Fools

Cossette Media

Canada

Best Use of Audio

Shortlisted

Montreal Children’s Hospital Foundation

Children’s Hospital April’s Fools

Cossette Media

Canada

UPDATED: Best Local Execution of a Brand

Silver

Montreal Children’s Hospital Foundation

Children’s Hospital April’s Fools

Cossette Media

Canada

Best Campaign for a Holiday or Celebration

Silver

Montreal Children’s Hospital Foundation

Children’s Hospital April’s Fools

Cossette Media

Canada

Best Campaign led by Independent Agency

Shortlisted

Doublemint

City Mint Zones

EssenceMediacom

China

Best Engagement Strategy

Gold

Apple

CNY Little Garlic

OMD

China

Best Use of Video

Shortlisted

Disney+ Hotstar

Cracking the Code: Data- Driven Media Strategy Fuels Disney+ Hotstar’s Success

Mindshare

India

Best Use of Data Award

Shortlisted

Bozzuto

Cracking the Code: How Precision Data Transformed Lead Generation

Brainlabs

United Kingdom

Best Use of Data Award

Gold

belairdirect

Crashing Moving Day

PHD Montréal

Canada

Best Campaign for a Holiday or Celebration

Silver

belairdirect

Crashing Moving Day

PHD Montréal

Canada

Best Campaign for a Local Brand

Shortlisted

Vattenfall

Creating Hope with Fossil FreeDOME

OMD

Sweden

Best Use of Technology

Gold

SKODA

Creating the Reddit Edit

PHD

United Kingdom

Best Engagement Strategy

Shortlisted

CUPRA

CUPRA x PADEL: GAME ON!

PHD

Germany

UPDATED: Best Use of Gaming

Shortlisted

Estée Lauder

Custom Tech Triggers Explosive Revenue Surge

Brainlabs

United Kingdom

Best Use of Real-Time Marketing

Shortlisted

Estée Lauder

Custom Tech Triggers Explosive Revenue Surge

Brainlabs

United Kingdom

Best Use of Technology

Silver

O2

Daisy vs Scammers

VCCP

United Kingdom

Best Use of Technology

Shortlisted

Nissan

Dare to Defy

Electric Robin with Dark Horses, Amazon Ads, Fuse Int, OMD

United Kingdom

Inclusive Campaign of the Year

Shortlisted

Knorr Korean Ramen

Dare to Slurp: How Knorr Korean Ramen Turned Squid Game into Interactive Branded Content

Mindshare

India

Best Branded Content

Shortlisted

ŠKODA

Day for a Detour

Drum

Australia

Best Branded Content

Shortlisted

McDonald´s

Deal with the trash

OMD

Sweden

Best Campaign Led by Cause

Shortlisted

McDonald´s

Deal with the trash

OMD

Sweden

Best Use of Technology

Gold

Decathlon Canada

Decathlon Canada – Encouraging a Screen-Free Day, get outside!

Cossette Media

Canada

Best Use of Real-Time Marketing

Bronze

Decathlon Canada

Decathlon Canada – This Black Friday, instead of making deals, we’re making time.

Cossette Media

Canada

Best Campaign led by Independent Agency

Shortlisted

Samsung

Decoding Doubt: Selling Through Uncertainty

Starcom

Taiwan

Best Use of Data Award

Shortlisted

Deliveroo

Deliveroo x Mob – Putting London in the Mood for Food

Initiative

United Kingdom

Best Engagement Strategy

Shortlisted

Coca-Cola No Sugar

Diehards Assemble!

EssenceMediacom

China

Best Use of Social Media

Bronze

Don Julio

Don Julio: Taking a Shot at the Oscars

PHD

United States of America

Collaboration Award

Bronze

Dove

Dove – Let’s Face the Irritation

Initiative

Argentina

Inclusive Campaign of the Year

Shortlisted

Dove

Dove – Let’s Face the Irritation

Initiative

Argentina

Best Campaign Led by Cause

Shortlisted

Dove

Dove Beauty Test Stops With Me

Mindshare

India

Best Campaign Led by Cause