In France, Skoda is not as famous as other car brands.
So, to make the launch of the new ŠKODA FABIA a hit, we needed to find a way of getting their attention.
Our objectives were to drive awareness and consideration of the car.
In France, Skoda is not as famous as other car brands.
So, to make the launch of the new ŠKODA FABIA a hit, we needed to find a way of getting their attention.
Our objectives were to drive awareness and consideration of the car.
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