Shortlisted

These are the shortlisted entries for the upcoming awards.

Shortlisted

Panadol Cold & Flu

Warm Healing in Every Sip

Zenith

Taiwan

Best Distribution and Amplification of Content

Shortlisted

WeWork

WeWork Secure Market Position With Winning Performance Strategy

Assembly

Republic of Korea

The ROI Award

Shortlisted

Coke Studio

Where Music Unites Culture Thrives – Coke Studio Season 15

Group M

Pakistan

Best Music Marketing Campaign

Shortlisted

XXXX

XXXX Takes Queensland Pride to New Heights

UM

Australia

UPDATED : Best Use of Out of Home

Shortlisted

McDonald’s

Year of The Dragon: from “Golden Arches” to “Cultural Bridges”

OMD Diverse

Australia

Best Campaign for a Holiday or Celebration

Shortlisted

Yili

Yili’s Olympics Triumph: Redefining Brand Sponsorship

Mindshare

China

Best Local Brand Campaign

Shortlisted

Britannia Bourbon

Your Favorite Dessert ’Bourbon-AI-zed’

Mindshare

India

Best Branded Content

Shortlisted

Yili

Yili’s Olympics Triumph: Redefining Brand Sponsorship

Mindshare

China

UPDATED : Best Use of Social Media

Shortlisted

Yili

Yili’s Olympics Triumph: Redefining Brand Sponsorship

Mindshare

China

Best Response Campaign

Shortlisted

Philips

Versuni’s Double-Digit Success In APAC

Hearts & Science

Singapore

UPDATED : Best Retail Media Campaign

Shortlisted

Tiffany & Co.

Turning More I Dos Tiffany Blue

Mindshare

China

UPDATED : Best Viral Campaign

Shortlisted

UltraTech

Transforming 1.9 Billion UltraTech Logos into 1.9 Billion Home Building Experts

Mindshare

India

Best Engagement Strategy

Shortlisted

UltraTech

Transforming 1.9 Billion UltraTech Logos into 1.9 Billion Home Building Experts

Mindshare

India

Best Integrated Campaign

Shortlisted

Tourism New Zealand

Tourism New Zealand: 100% Pure, 100% Unbranded

Mindshare

China

UPDATED : Best Local Execution of a Brand

Shortlisted

Castrol EDGE

The Time SRK Disappeared!

Mindshare

India

Best Use of Talent

Shortlisted

Castrol EDGE

The Time SRK Disappeared!

Mindshare

India

UPDATED : Best Local Execution of a Brand

Shortlisted

Coca-Cola

”Coca-Cola Foodmarks” Vietnam

EssenceMediacom

Vietnam

UPDATED : Best Local Execution of a Brand

Shortlisted

Coca-Cola

”Coca-Cola Foodmarks” Vietnam

EssenceMediacom

Vietnam

UPDATED : Best Use of Technology

Shortlisted

Coca-Cola

”Coca-Cola Foodmarks” Vietnam

EssenceMediacom

Vietnam

Best Partnership

Shortlisted

Cathay Pacific

Cathay Pacific Real-Time Ecology

Digitas HK

Hong Kong

The ROI Award

Shortlisted

Promise

Cheering Party Campaign

EssenceMediacom

Hong Kong

Best Music Marketing Campaign

Shortlisted

CNA

CNA.ID: News from across Asia, now in Bahasa Indonesia.

Mediacorp Pte Ltd

Singapore

UPDATED : Best Local Execution of a Brand

Shortlisted

Cadbury Celebrations

Creating Unclicked Sibling Memories

Wavemaker

India

UPDATED : Best Use of Technology

Shortlisted

Samsung

Decoding Doubt: Selling Through Uncertainty

Starcom

Taiwan

UPDATED : Best Use of Technology

Shortlisted

Dove

Dove Beauty Test Stops With Me

Mindshare

India

Best Cause Campaign

Shortlisted

Dove

Dove Beauty Test Stops With Me

Mindshare

India

Best Integrated Campaign

Shortlisted

Dove

Dove Beauty Test Stops With Me

Mindshare

India

UPDATED : Best Use of Mobile

Shortlisted

Dove

Dove Beauty Test Stops With Me

Mindshare

India

Best Use of Real-Time Marketing

Shortlisted

Dove

Dove Beauty Test Stops With Me

Mindshare

India

The Creative Media Award

Shortlisted

Dove

Dove Beauty Test Stops With Me

Mindshare

India

Best Engagement Strategy

Shortlisted

Castrol CRB Turbomax

Empowering India’s Drivers of Progress with Castrol’s School on Wheels

Mindshare

India

UPDATED : Best Local Execution of a Brand

Shortlisted

Mars Bar

Hacking Amazon to reward that thing you did.

EssenceMediacom

Australia

UPDATED : Best Use of Online

Shortlisted

Coca Cola

The Foodmarks

EssenceMediacom

Hong Kong

UPDATED : Best Use of Out of Home

Shortlisted

Dove

The Dove Meno-Unpause

Mindshare

Australia

UPDATED : Best Local Execution of a Brand

Shortlisted

Dove

The Dove Meno-Unpause

Mindshare

Australia

Best Cause Campaign

Shortlisted

Spotify

Thailand Music Countdown

Publicis OneVibe

Thailand

Best Music Marketing Campaign

Shortlisted

Sunlight

Sphere of Sunlight

Mindshare

India

The Creative Media Award

Shortlisted

Spark

Spark Game Arena Live

PHD Aotearoa

New Zealand

UPDATED : Best Launch or Relaunch Campaign

Shortlisted

Sofy Comfort Nite

Sofy Podcast, an Ally to Menstrual Insomnia

Mindshare

China

UPDATED : Best Use of Audio

Shortlisted

McDonald’s

Retrieve haters’ love

Starcom

Taiwan

Best Engagement Strategy

Shortlisted

Panadol

Relief with Care. Her Voice, Her Strength

Zenith

Taiwan

UPDATED : Best Local Execution of a Brand

Shortlisted

Pepsodent

Pepsodent: Senyum Indonesia (Pepsodent: Indonesia’s Smile)

Mindshare

Indonesia

Best Cause Campaign

Shortlisted

Hang Seng Bank

Plan Smart For Every Dollar

EssenceMediacom

Hong Kong

Best Local Brand Campaign

Shortlisted

MYOB

MYOB – Unlocking SME Swagger with the real OG

iProspect

Australia

Best Use of Data

Shortlisted

Moti

Moti Making Traditions Trend

Mindshare

India

The ROI Award

Shortlisted

Moti

Moti Making Traditions Trend

Mindshare

India

UPDATED : Best Use of Video

Shortlisted

Master Kong Beverages (Fruit Juices)

Master Kong Beverage Revolutionizes B2B Partnership with Consumer-Driven O2O & Portfolio Marketing