Rodrigo is the Managing Director of Smart Alliance and leads all the operations. He has dedicated the last 18 years in the Luxury and Travel Retail Industry with solid background and proven experience throughout the Americas continent and extensive Europe. He spent most of his professional career within the LVMH Group in the Perfumes & Cosmetics branch working along with different brands/maisons: Dior, Givenchy, Kenzo, Fendi & Pucci and held Top Management positions in US & Argentina. He has also worked for Dufry AG in the Argentinean duty free shop InterBaires and in the Wines & Spirits Industry for top Argentina’s premium/boutique wineries such us Salentein & Mendel Wines.
Rodrigo works directly with Smart Alliance customers and his obsession is to propose the best innovative advertising business models and optimize execution while generating revenues and brands impact. He has a Degree from IAE Business School, Austral University.