Claudia Damas leads business and client relations as partner and CEO of Altermark Americas. Prior to joining Altermark, Claudia held a senior director position at Kinetic WW, WPP’s Out of Home group, where her focus was the development of international business focused into Latin America. During her 13 years at Kinetic, Claudia was responsible for business development, partner acquisition and client OOH communication strategies. Becoming a partner at Altermark in 2015 allowed Claudia to combine, 13 years of experience with the Out of Home LATAM market inside a corporate entity with the know-how and agility of an independent Brazilian company with 31 years of success. Claudia has a passion for the Latin American market and proving strategic guidance for clients trying to navigate the very cumbersome Out of Home landscape in the region. Claudia is a graduate of the University of Miami, an avid runner and traveler.