Marc is an acknowledged thought-leader in the burgeoning area of
global marketing leadership and the co-author of the best-selling
marketing book THE GLOBAL BRAND CEO - How to
Build the Ultimate Marketing Machine.
Marc is chairman of EffectiveBrands and works with many of the
world's most prominent chief marketing officers. He is a frequent
keynote speaker at business schools, companies, and industry
conferences. He has been quoted and appeared in The Financial
Times, Fortune, Forbes, The New York
Times, The Wall Street Journal, The Chicago
Tribune, The Atlantic, Advertising Age,
Campaign Asia, Marketing Week and
Brandweek.
Marc co-founded EffectiveBrands in 2001 following a successful
career with Unilever working in The Netherlands and New York. At
EffectiveBrands, Marc spearheads the Leading Global
Brands™ study, an ongoing learning project with
contributions from more than 250 global brands and 2,500 global
brand leaders.
Educated in the UK and the Netherlands, Marc holds a Business
Economics degree from Erasmus University, and serves as a volunteer
on the Advisory Board of GoodWeave, which works
towards ending child slavery in the carpet industry. He lives with
his family in New York City.