2011 Reflections
In 2011, we launched M.A.P, attracting over 30 entering
companies with 10 companies receiving the opportunity to present on
the main stage at The Festival of Media Global, making it a huge
success. Our inaugural screening panel included Chris Redlitz,
founder of Transmedia Capital; Tracey Scheppach, innovations
director of VivaKi; and Russell Buckley, one of the founders of
AdMob (now Google).
2011 Winner
We were honoured to be selected as the inaugural M.A.P.
award winner. However, having the opportunity to participate in the
M.A.P. competition with so many innovative companies, was the
bigger victory.
John Piccone, SVP of sales, Simulmedia
Click
here to see Simulmedia's presentation
Click here to view the 10 videos submitted by
the shortlisted M.A.P. entrants in 2011.
Participating in M.A.P. last year was a great experience for
us.
Denise Vardakas-Styrna, marketing programmes manager,
DataXu
Entering companies for M.A.P. in 2011
