Nikolas Badminton leads the planning and strategy team
responsible for creating digital, mobile and social strategies that
enable Tribal DDB clients to create and maintain engaging user
experiences. With 16-years of traditional and digital
marketing experience in consumer and business-to-business markets,
Badminton has delivered award-winning client programs across a
range of categories including telecommunications, travel, consumer
packaged goods, finance, entertainment and
technology. Badminton, and the teams he leads, have won
several awards including the Dell Star Award for Consumer
Innovation, Silver Addy award for Microsoft's first social
endeavour on microsoft.com and the Lotus Award for best
integrated campaign for Tourism Vancouver. Nikolas is a
recognized thought leader and speaks regularly on mobile,
digital and social influences on consumer behaviour at SXSW,
BCAMA, and ICSC. He also publishes articles often in industry
publications.