As the Director of Marketing across 4 global brands and more
than 70 hotels within Asia Pacific, Emma is responsible for
defining and positioning each of the brands throughout the region,
driving profitable revenue streams through strategic partnerships
and creative tactical promotions, in addition to building a
successful loyalty programme she ensures effective use of digital
marketing across the business.
Prior to working for Carlson Rezidor Hotel Group, she was based in
Dubai, more recently with Raffles Hotels and Resorts, after a
successful career with the global luxury hotel company, Jumeirah
Group, where she was Global Director of Brand Marketing.
Before that, Emma spent 5 years with InterContinental Hotels Group
and Starwood, in both UK and Australia, and is a true hotel
marketer with a wealth of experience.
Having been to many FOMs across the world, Emma is very excited to
be on the judging panel this year, with the opportunity to be so
close to some of the world's most creative, innovative and well
engineered campaigns and marketing breakthroughs. It is a fabulous
opportunity to set benchmarks within the industry and reward those
so truly deserved.