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Indra Suharjono

Job Title
Executive Vice-president, Managing Director, Asia
Company
Viacom International Media Networks

Indra Suharjono is the Executive Vice-President and Managing Director, Asia for Viacom International Media Networks (VIMN).  In this role, Suharjono leads the growth, strategic direction and management of VIMN Southeast Asia, Greater China, Japan and Korea with a portfolio of channels including MTV, MTV Live HD, Nickelodeon and Nick Jr.  She is also responsible for the company's branded consumer products, program sales and digital media offerings in the region. Based in Singapore, Suharjono reports directly to Robert M. Bakish, CEO and President of Viacom International Media Networks.

 

Suharjono was named Executive Vice-President and Managing Director in January 2010. Prior to her current position, Suharjono was Executive Vice-President and Managing Director for MTV Networks Southeast Asia and Greater China, a position she has held since December 2008.  Under her leadership, Suharjono strengthened the network's position in regional markets such as South Korea by forming a joint venture with SBS Broadcast in September 2011. She sits on the board of the company's joint venture SBS Viacom. She also created a strategic alliance with The Chosunilbo, a division of Chosun Media, for collaboration on their application for a new General Entertainment license in South Korea.

Suharjono is the key driver for the 2013 roll out of a SpongeBob SquarePants Massively Multiplayer Online Game (MMOG) in Southeast Asia, China, Korea, Japan, Taiwan and India.  The game will be the first-ever Nickelodeon television property to be developed as an MMOG, and Viacom's first to be developed outside of the United States. Suharjono was also the executive producer of the first original installment of the MTV World Stage global franchise in Asia, repositioned the VMAJ in 2009 that resulted in the first profitable awards show in Japan. She also repurposed the VMAJ 2011 to benefit the Japanese Red Cross in its disaster relief efforts. Suharjono also launched MTV's first Asian-branded content reality series, MTV Japan's Shibuhara Girls.

 

Her career at MTV Networks Asia started in January 2005 as Vice President, Consumer Product Asia where she established an Asian division for Nickelodeon & Viacom Consumer Products (NVCP).  She tripled its revenues in 2006, launched new markets such as Japan, Indonesia, China and Taiwan, and spearheaded some of NVCP's most innovative creative concepts such as the collaboration of Hello Kitty X Blue's Clues, Bathing Ape X SpongeBob and the MTV fashion line with Roen in Japan.   She was promoted to Senior Vice-President in May 2006 then to Senior Vice President and co-Managing Director International in 2007 where she oversaw licensing efforts across Asia and the Middle East as well as NVCP's global publishing business.

 

Overall, she has more than 26 years of experience within the Asia media industry.  Suharjono spent 12 years at Time Warner holding senior management positions with Warner Bros. Pictures Int'l., Warner Bros. Consumer Products and with Turner Entertainment Networks Asia where she was vice-president and deputy general manager managing the Cartoon Network and TCM channels.

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