The Media Federation of Australia (MFA) is the peak body
representing media communication companies. The MFA is a
non-for-profit organisation established in 1997 with a current
membership base that represents around 72% of all media billings
placed by Media Agencies in Australia.
The MFA's vision is to encourage operational excellence in the
field of media communication connections and to define and develop
best practice standards to support its member and the role it plays
in servicing its clients. The MFA recruits over 90 individual
volunteers to sit on one of the nine internal committees and 20
external committees. This level of enthusiasm is a demonstration of
the passion and commitment from the agencies to ensure the
continual growth and improvement for the industry at large.